Backing the Blockchain
Businesses of Tomorrow

Blockchain technology is the new infrastructure for our emerging digital world, disrupting all sectors and industries. Blockchains enable token economies to be created on the internet where anything of value can now be transferred securely around the world, peer to peer. Blockchain is fast becoming the foundation upon which our economic and social lives will seamlessly operate and is transparent, secure, efficient and accessible to all.

The layers of our existing financial system have accumulated over the last 50 years creating an unwieldy structure that is no longer fit for a global digital economy. Tokenized assets that run on blockchains, including crypto-native assets like Bitcoin, as well as real-world assets such as stocks, bonds and real estate, can bring multiple benefits to users including cost efficiencies, increased liquidity, enhanced innovation and the potential for greater financial inclusion.

The new generation values time and money spent in virtual worlds more than in the ‘real’ world. The ‘open’ metaverse utilizes blockchain technology to create an internet experience which allows users to directly own and control their digital assets (their data, money and identity). 

This era of ‘digital property rights’ is leading to the emergence of decentralized micro-economies. With Virtual Reality (VR) and Augmented Reality (AR) technology, participants will soon feel physically immersed in these new worlds further accelerating the transition.

DeFi innovation leverages open source blockchain-based self-executing smart contracts which are programmable. Financial contracts and exchanges are now governed by math and code rather than by humans and centralized intermediaries. DeFi transactions have the potential to be more secure, efficient and scalable than our current financial markets and smart contract-based finance will lead to the emergence of a 24/7 global digital economy.

We trade our valuable data with centralized Web2 platforms such as Meta, X and LinkedIn in exchange for ‘free’ use of their products and services. Once our content (data) is uploaded onto these apps ‘ownership’ of our creative output is transferred, and we no longer have power over our digital footprint. What’s more, these centralized intermediaries can ’cancel’ us at any time putting livelihoods at risk. DeSo is changing this dynamic as through blockchain technology, users can now directly own, transfer and monetize their digital content and identity.